EXPO2015 and company events: much more than just food

Posted By Gaia / December, 14, 2014 / 0 comments

BTC 2014 first panel has been focused on the theme of EXPO 2015 with the presentation of the project “EXPO and corporate events” launched by Cisalpina Tours on how the companies are preparing themselves for this global-scale events. An analysis of the data showed that 78% of multinational companies involved in the research has not…

ISO 20121: how to realize a green event in Italy

Posted By Gaia / October, 7, 2014 / 0 comments

Sorry, this entry is only available in Italiano.

Meeting & Event Design. Concepts and tools for meetings with more impactful results

Posted By Gaia / May, 27, 2014 / 0 comments

Meeting organization has become more and more interactive , customized , social oriented; it is therefore essential to understand and evaluate new trends in  meeting design area to be competitive and innovative with the customer. IMEX  Frankfurt 2014 wanted to give a special importance to this aspect creating ” IMEX Meetings Design Campfires ” ten…

Global Report: new trends in MICE Industry

Posted By Gaia / May, 14, 2014 / 0 comments

About a month ago, the UNWTO has published the Global Report , the document highlights the new trends in the Meeting Industry and I especially liked the definition that is given to the term Meeting because , analyzing it carefully , embodies what each customer wants and expects from a meeting : “A meeting is…

LOUNGE 12: New Brochure ready for download

Posted By Gaia / April, 24, 2014 / 0 comments

We finally created an illustrated brochure of the new location LOUNGE 12, in the heart of Parioli, with details of the rooms and a gallery of the structure. To download the brochure in PDF click here

A new location for events in the heart of Rome

Posted By Gaia / February, 24, 2014 / 0 comments

We are pleased to present our new location for events, LOUNGE 12. Located in the heart of Villa Albani, one of the Eternal City’s most charming neighborhoods, this stately early twentieth century building combines the elegance of its ancient interiors with the warm, domestic atmosphere typical of Italian townhouses. A location of 300 square meters…

Crowdfunding for events: BTC 2013 Seminar

Posted By Gaia / November, 25, 2013 / 0 comments

Here are the slides of BTC 2013 seminar made by Laura Calciolari and Roberta Zarpellon on Crowdfunding ; a major opportunity for those working in this sector, an opportunity for those who want to learn more about a phenomenon that is spreading ever more. DOWNLOAD BTC2013 Seminar on Crowdfunding in PDF version  

BTC 2013. What’s changing in The Events Market

Posted By Gaia / November, 12, 2013 / 0 comments

Our first day at BTC ended, many new locations and exhibitors we  had the pleasure of visiting and a single thought: the events market is increasingly changing. There has been talk of crowdfunding for events and its regulation in Italy, a phenomenon that particularly fascinates us and who assumed higher proportions, a turning point for those…


Posted By admin / September, 2, 2013 / 0 comments

The Events Market, a world in evolution for processes and trends to which we devote passion and diligence. Made Instyle is the result of this passion; a blog to communicate new ideas, a showcase of thoughts, a sneak peak behind the scenes by Instyle Events ..